The Center for Sustainable Global Enterprise at Cornell University recently launched its 2009 Base of the Pyramid (BoP) Narrative Competition. This short essay competition, which is co-sponsored by the International Finance Corporation (IFC) and the US Agency for International Development (USAID), seeks to highlight the challenges of implementing business in underserved markets and identify innovative business initiatives or solutions to those challenges.
Winning submissions must clearly articulate a business challenge that an organization working in low-income communities is striving to overcome, in addition to the resulting business model or initiative. Experiences and business models may be successful or unsuccessful, provided the challenge and solution-attempt is elaborated upon. Submissions must be less than 1000 words, in English, and submitted no later than midnight October 18, 2009. Prizes range from $500 to $4000.
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